or How to Stop Worrying and Love Social Media and the Fact That Nothing We Say Is Ever Private I often speak with folks who are afraid of social media.
Oliver Hart of Harvard split this year’s Nobel Prize in economics for his work on incomplete contracts.
It might be time to stop pretending that your business was built by some kind of brand entity without flaws.
I think we often build sales and marketing materials more for ourselves, our competitors, or our egos than we do our customers.
Are you and your customers on a different planet?
I’m always amazed at how folks refer to their own stuff in so much jargon. But I forget that I have done the same for a long time. Its hard to get out of our own headspace.